AI Matters
Why it matters
Apple develops iPhone feature to verify photos are not deepfakes
The Verge AI Apple could help you prove your iPhone photos aren’t deepfakes
Code discovered in the latest iOS beta indicates Apple is building a system to embed secure provenance metadata into iPhone photographs at the point of capture.
Why it matters
By embedding secure metadata at the moment a photo is taken, this tool will help users prove their real-world photos are authentic and unaltered.
Latest brief · Aug 12, 2026