AI Matters
Why it matters
Few Americans pay for AI, but top spenders pay about $900 a month
The Decoder Few people pay for AI, but those who do spend big
Andreessen Horowitz's new Top 100 AI list found nearly half of US consumers use AI, while only 4.5 percent pay for a subscription.
Why it matters
Most AI tools people use are free, but heavy professional users are driving the money flowing into the industry.
Latest brief · Oct 19, 2026