AI Matters
Why it matters
Instagram's new AI image generator sparks privacy backlash
The Guardian AI Instagram’s AI image generator alarms privacy experts
Meta's rollout of its Muse AI tool has drawn criticism from privacy advocates because it allows users to generate images using public Instagram photos by default.
Why it matters
Users with public profiles may have their personal photos used by strangers to generate synthetic images unless they opt out.
Latest brief · Jul 22, 2026